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AWWA JOINT53588

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AWWA JOINT53588 Hearing the Voice of the Customer--The Must-Catch Wave of Change

Conference Proceeding by American Water Works Association, 01/01/2001

Manning, Alan

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Customer relationship management is the integration of all customer-related applications,such that the customer becomes the focus of the utility. New management philosophies, tools, and software are proliferating, streamlining and promoting improved customer service best practices. This paper discusses emerging trends in customer service including self-service capability, better services electronically, around-the-clock service, increased feedback, reinventing call centers, and simplifying access to information.

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Edition: Vol. - No. Published: 01/01/2001 Number of Pages: 6File Size: 1 file , 230 KB